Alchimie de Rochas factice perfume bottle

Factice bottle of perfume Alchimie de Rochas.
Crystal.
Provenance: Perfumeries Regia.
Informative note: The content of the bottle is not the original fragrance.
Measurements: 36 x 22 x 22 x 22 cm.

The perfume Alchimie de Rochas is a floral-oriental fragrance for women, launched in 1998. It was created by perfumer Jacques Cavallier. The top notes include peach, plum, lilac and pear, while the base notes are caramel, vanilla, sandalwood and amber. The Alchimie bottle stands out for its unique and fanciful design. It presents a bulbous body with an alchemical air due to its pumpkin shape. The cap, also made of glass, is decorated with a pattern of carved diamonds.

The perfume is discontinued, which makes it a collector's item, valuable and difficult to find.

The large display bottles of top brand perfumes, also called factices, are key pieces in the windows of luxury perfumeries, such as the historic Perfumeries Regia. Their main purpose is the advertising display and the enhancement of the brand's prestige on a large scale. These bottles are exact and monumental replicas of the retail packaging, typically varying between 30 and 60 cm in height to capture the attention of the passerby. Their design is identical to the original (copying the shape of the glass, the cap and even the typography). In the context of prestigious perfumeries, these replicas function as a symbol of status and luxury. As the focal point of the window display, they reinforce the brand image of international houses (such as Chanel, Dior or Guerlain) and become a form of three-dimensional advertising that ensures that the iconic shape of the bottle is immediately associated with the exclusivity of the product.